If you purchased chocolate in the last couple of weeks you may have noticed that some of the bars have new packages. We made a few changes to the sizing, text and how we close the packages. I wanted to send you an update and let you know we didn’t change these for change's sake.
The first reason we changed the overall size of the packages is that we are in the process of creating custom chocolate molds. We want the new bars to be a little thinner without changing the weight so the bars will be slightly wider and taller. Thinner molds will make it easier to snap the bars apart and should speed up our production times.
The second reason for an update was that we weren’t happy with how our packages sealed. Folding all the scores, tucking in the small tab and sticking on the clear seal takes a lot of time to do by hand. Plus the silly clear seals either fell off or you couldn’t get them off. To improve this we added a few more scores and changed the tab to lay on the outside with double-sided tape. Honestly, I think there’s still room for improvement but the packages are easier to open and close now.
For the next few months, we will be phasing out the old package design as we continue to improve our new design and create sweet custom molds.
Send us an email if you have any suggestions for the design of the new bar molds or to leave feedback on the packaging.